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Top 10 Indian Celebrities 2024–25: Virat Kohli Tops with ₹2,050 Crore Brand Value
India’s entertainment and sports industries continue to thrive, with celebrities not only entertaining audiences but also commanding immense influence in the brand-endorsement market. Every year, Kroll’s Celebrity Brand Valuation Study reveals who holds the strongest brand power. The 2024–25 rankings are out, and once again, cricketer Virat Kohli has taken the crown, beating Bollywood legends and emerging stars alike.
This year’s report highlights the growing synergy between sports, cinema, and digital influence. The combined brand value of India’s top 25 celebrities is now over $2 billion, reflecting the immense scale of India’s consumer economy.
Top 10 Indian Celebrities 2024–25 (Brand Valuation)
Here’s the official Top 10 list from Kroll with values in both USD million and approx. INR crore (rounded):
| Rank | Celebrity | Brand Value (USD million) | Approx. INR (₹ crore) |
|---|---|---|---|
| 1 | Virat Kohli | $231.1M | ₹2,050 crore |
| 2 | Ranveer Singh | $170.7M | ₹1,514 crore |
| 3 | Shah Rukh Khan | $145.7M | ₹1,292 crore |
| 4 | Alia Bhatt | $116.4M | ₹1,033 crore |
| 5 | Sachin Tendulkar | $112.2M | ₹995 crore |
| 6 | Akshay Kumar | $108.0M | ₹958 crore |
| 7 | Deepika Padukone | $102.9M | ₹913 crore |
| 7 | MS Dhoni | $102.9M | ₹913 crore |
| 9 | Hrithik Roshan | $92.2M | ₹818 crore |
| 10 | Amitabh Bachchan | $83.7M | ₹743 crore |
Source: Kroll Celebrity Brand Valuation Study 2024
Key Highlights from the Report
1. Virat Kohli — The Undisputed Brand King
With a brand value of $231.1M (₹2,050 crore), Kohli remains the most trusted face for sportswear, fitness, fintech, and premium brands. His consistent performance on and off the field ensures he stays ahead of Bollywood giants.
2. Bollywood Power: Ranveer Singh & Shah Rukh Khan
Ranveer Singh, with $170.7M (₹1,514 crore), is the second most valuable celebrity, riding on his energetic endorsements and fashion appeal. Meanwhile, Shah Rukh Khan, who made a roaring comeback with Pathaan and Jawan, sits at $145.7M (₹1,292 crore).
3. Women Leading the Charge
Alia Bhatt (₹1,033 crore) and Deepika Padukone (₹913 crore) showcase how female celebrities are commanding as much influence as their male counterparts. With Hollywood crossovers, global campaigns, and brand versatility, their value is rising rapidly.
4. Legends Still in Demand
Despite retiring from cricket, Sachin Tendulkar (₹995 crore) and MS Dhoni (₹913 crore) continue to inspire massive trust among brands. Their long-standing reputations keep them in the top tier.
5. Enduring Icons
Actors like Akshay Kumar (₹958 crore), Hrithik Roshan (₹818 crore), and Amitabh Bachchan (₹743 crore) continue to stay relevant, proving that legacy and credibility still matter in brand endorsements.
Why These Rankings Matter
Celebrity brand valuation isn’t just about popularity — it’s about influence, trust, and consumer engagement. These rankings guide big brands in signing ambassadors, and they reflect changing audience preferences:
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Sports stars dominate because of India’s cricket craze.
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Digital-first celebrities (with strong Instagram and global appeal) are rapidly growing.
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Veterans prove that credibility can outlast trends.
Final Word
The 71st National Film Awards may honor cinematic brilliance, but the Kroll rankings highlight financial clout in endorsements. With Virat Kohli securing the top spot again, it’s clear that cricket and Bollywood together shape India’s consumer culture.
As 2025 progresses, it will be fascinating to see if any digital-native celebrities (YouTubers, influencers, OTT stars) make it to this prestigious list.
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